Communication Hacks for Women: Weak vs. Effective Language


In a professional setting, experts often caution women against using the phrase “I think,” as this language weakens the impact of your statement. April Wensel, the founder of software development company Compassionate Coding, has a different perspective on so-called “weak” language.

While I don’t disagree with Wensel’s sentiments, there’s a better way to avoid weak language and hedge against potential inaccuracies in the future. 

Wearing my editor hat, I’ve been trained to remove filler language like "I think" at the start of a sentence because, if it’s dialogue, it’s assumed you’re about to share what you think. When that’s the case, you might as well start with your thought rather than with a disclaimer. 

In essence: Keep it short, simple and supercharged.

But there’s an even better way to avoid making definitive, this-is-the-truth statements. 

Instead of, “I think ____,” I use “My hypothesis is _____.” 

Remember the scientific method? You craft a hypothesis, gather data and test your assumptions, and then revise or confirm your hypothesis according to the results. 

And since it’s a hypothesis, not an undisputed fact, you reserve the right to change your hypothesis later, once you have more information.

With this language tweak, you can make a strong statement of opinion without a long-term commitment. 

Try this the next time you want to say, “I think,” and take note of how people react. Tell us how it works for you in the comments below! 

Marissa Brassfield

Marissa Brassfield is a productivity expert, branding consultant and communication efficiency specialist who helps entrepreneurs and high-performance teams become ridiculously efficient.

Marissa has worked with some of the most visionary entrepreneurs on the planet. She’s dialed in to the frustrations these results-oriented, interrupt-driven individuals have with bureaucracy and suboptimal team performance. Her coaching helps entrepreneurs counteract growth-killing practices and unlock unparalleled performance from their support staff.