Jun 02
Monetize the systems you already built
The Friday afternoon I took the Effortless question to my office wall with a stack of sticky notes.
2 min read
The Simplicity Protocol
May 26
What would it be like if this were easy?
I bring this question to almost every troubleshooting session. The Friday afternoon I aimed it at who I'm becoming now, and the answer rewrote itself.
2 min read
May 19
What do we talk about now?
When the logistics handled themselves, the first thing that showed up was an awkward silence.
3 min read
May 12
I'm not performing for the algorithm
The pull and the pressure show up together. Your body knows the difference.
3 min read
May 05
13 no's in 2 weeks
Saying no to good things requires a muscle nobody teaches you to build.
3 min read
Apr 28
The threshold you just crossed (and didn't notice)
You already crossed a threshold you didn't notice. What that invisible crossing means for your next chapter.
2 min read
Apr 21
What 36 months of less work taught me about enough
What 36 months of working 3.5-day weeks taught me about energy, ambition, and conventional schedules.
3 min read
Apr 14
Your regulation is everyone else's permission
When you regulate your nervous system, you give everyone around you permission to do the same.
3 min read
Apr 07
The threshold where confidence goes to die
The threshold where confidence collapses isn't failure. It's the space between who you were and who you're becoming.
2 min read
Mar 31
The part of you that shrinks every time the business grows
Eight subtractions in eight weeks. Here's what shifted.
2 min read
Mar 24
The yes that's been slowly emptying you
Every yes has a price. The most expensive ones aren't on your calendar.
2 min read
Mar 17
Stop optimizing. Start eliminating.
I forgot to buy butter. Then I realized the real bottleneck wasn't the grocery list.
3 min read